We last visited this one back in April 2013's "
Goldman Invests in Thematic Stock Packager Motif's $25 mil. C-round":
This is just a personal bookmark, I'm told that Motif may actually have something....
From Pulse 2.0:
Motif Investing has raised $35
million in funding from Balderton Capital, JPMorgan Chase & Co., and
Wicklow Capital. Some of Motif’s previous investors include financial
powerhouses Goldman Sachs, Ignition Partners, Norwest Venture Partners
and Foundation Capital. Motif will be using the funding for technology
development and international expansion. Motif works with investment
advisors on wealth management products to help retailers.
If retail investors believe strongly in clean technology or the
impact of a baseball team’s season on trading in copper futures, then
they can pick up to 30 stocks that would fit those thesis investments
and invest in them as a basket. Motify has raised $86 million in funding
total so far. One of Motif’s board members is Arthur Levitt Jr., the
former chairman of the Securities and Exchange Commission. Levitt has
not worked on the board of a public company since leaving the SEC, but
he agreed to joint Motif’s board and he invested in the company as well....MORE
What they may have I haven't figured out, one argument contra is they just add a layer of costs but time will tell.
